PRIVACY POLICY

INTRO

This Privacy Policy explains how LEONÍ Group AB (“LEONÍ”, “we”, “us”, “our”) collects, uses and protects your personal data when you visit our website, make a purchase, or interact with us.

We are committed to protecting your privacy and handling your personal data in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR).

By using our website or purchasing from us, you agree to the processing of your personal data as described below.

1. WHO IS RESPONSIBLE FOR YOUR PERSONAL DATA?

LEONÍ Group AB

Org. no. 559486-4034

Strandvägen 19, 114 56 Stockholm, Sweden

Email: info@leoni-studio.com


LEONÍ is the data controller for the processing of your personal data.

2. WHAT PERSONAL DATA WE COLLECT

We may collect the following categories of personal data:

- Name
- Contact details (email, phone number, billing and shipping address)
- Payment and order information
- Purchase history
- Account information (if applicable)
- Communication with customer service
- Technical data (IP address, device type, browser, usage data)
- Marketing preferences

We do not intentionally collect sensitive personal data.

3. HOW WE COLLECT YOUR DATA

We collect personal data when you:

- Place an order in our webshop or showroom
- Create an account
- Subscribe to newsletters
- Contact customer service
- Browse or interact with our website (cookies and similar technologies).

4. WHY WE USE YOUR DATA

We use your personal data for the following purposes:

To process and deliver orders
Including payment handling, shipping, returns and customer support.


To operate our business

Including accounting, fraud prevention, and legal compliance.


To provide customer service
Including handling questions, complaints and support cases.

To send marketing (if you have opted in)
Including newsletters, offers and personalised communication.

To improve our website and services
Including analytics, performance tracking and user experience optimisation.

5. LEGAL BASIS FOR PROCESSING

We process your personal data based on:

- Contractual necessity (to fulfil your order)
- Legal obligation (e.g. accounting laws)
- Legitimate interest (e.g. customer service, fraud prevention, business improvement).
- Consent (e.g. marketing communications)

6. SHARING OF PERSONAL DATA

We only share your personal data when necessary with trusted third parties, including:

- Payment providers
- Shipping and logistics partners
- IT and system providers
- Marketing and analytics providers


These parties only process data on our behalf and in accordance with our instructions.

We do not sell your personal data.

7. INTERNATIONAL TRANSFERS

Your data is primarily processed within the EU/EEA. In some cases, your personal data may be transferred outside the EU/EEA by our service providers. Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission, to ensure an adequate level of data protection.

8. HOW LONG WE KEEP YOUR DATA

We retain your personal data only for as long as necessary:

- Order and transaction data: up to 7 years (legal/accounting requirements)
- Customer service data: up to 36 months after case closure
- Marketing data: until you unsubscribe or withdraw consent.
- Account data: until you delete your account or after inactivity

9. COOKIES

We use cookies and similar technologies to:

- Enable website functionality
- Analyse traffic and usage
- Improve user experience
- Support marketing and advertising

You can manage or disable cookies in your browser settings.

10. YOUR RIGHTS

You have the right to:

- Request access to your data
- Request correction of inaccurate data
- Request deletion of your data
- Object to processing based on legitimate interest
- Withdraw consent (e.g. marketing)
- Request data portability
- Lodge a complaint with a supervisory authority

To exercise your rights, contact us at info@leoni-studio.com.

11. SECURITY

We use appropriate technical and organisational measures to protect your personal data against loss, misuse and unauthorised access.

12. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. The latest version will always be available on our website.

CONTACT

If you have any questions about this Privacy Policy, please contact us at:

info@leoni-studio.com